Hi, I'm Tharindu Gamalath – SEO consultant in Sri Lanka
I've been doing SEO since 2018. I started as a freelancer, then worked as an SEO specialist in agency and in-house teams. Today I help businesses in Sri Lanka and abroad grow organic traffic that turns into enquiries and sales.
How I approach SEO
I combine technical SEO with content strategy. I also have a web development background, which means I can read your site's code, find what's stopping Google from understanding it, and fix it, not just flag it in a report.
My approach is simple. Start with the searches your buyers actually make. Fix whatever stops those pages from ranking. Then build content and links that earn trust over time. For newer or competitive sites, I target lower-competition keywords first and use them as entry points into the competitive terms.
I'm also focused on where search is going. That includes Generative Engine Optimisation (GEO), which gets businesses cited in AI answers from Google, ChatGPT and Perplexity.
Experience
- July 2025 – present
SEO Specialist · idea industries limited
Keyword research, on-page and off-page SEO, SEO audits, content optimisation and KPI reporting.
- July 2024 – July 2025
SEO Specialist · Digital 101
Client onboarding, SEO proposals and strategies, audits, Core Web Vitals, content, link building and reporting for agency clients.
- Sept 2023 – Jan 2024
SEO Specialist · Sync Digital
Managed full SEO campaigns, including one that grew organic traffic from 30 to 780 clicks a month.
- Sept 2022 – Sept 2023
SEO Specialist · idea industries limited
Ran SEO campaigns for two e-commerce websites: keyword research, content strategy and technical fixes.
- Oct 2021 – Aug 2022
Management Assistant · NCAS
Managed and developed websites and built an e-library system.
- Dec 2018 – Aug 2022
Freelance SEO Consultant · Self-employed
SEO audits, keyword research, on-page optimisation and link building for my own clients.
Certifications
- Search Engine Optimization (SEO) Specialization – University of California, Davis
- Digital Marketing & E-commerce Professional Certificate – Google
- Digital Marketing Course – Google
- SEO Training Course by MOZ – Udemy
- YouTube Search Trends and SEO Strategies – Semrush
- Advanced SEO: Developing an SEO-Friendly Website
Education
- Bachelor of Technology in Software Technology (in progress)
- NVQ Level 5 Diploma in Information & Communication Technology – College of Technology, Maradana
Tools I use every day
Google Search Console, Google Analytics 4, Ahrefs, Semrush, Screaming Frog and MOZ Pro, plus WordPress, Shopify and hand-coded sites like this one, which is built with Astro.
Want to work together?
Send me your website and the keywords you want to rank for. I will look at it myself and tell you honestly what I would fix first.